Dental patients demand superior care and personal attention with every treatment they receive. Today, they openly communicate their healthcare experiences online. It has become important for dental care practices to enhance patient experience which helps in boosting patient loyalty and ultimately converting the dental care practice into a flourishing one.
As suggested by my marketing advisors at GMR Web Team, I signed up for the software RepuGen that uses Artificial Intelligence (AI) tool to analyze the sentiments of the patients. This AI-based sentiment analysis software not only collects actionable patient insights, but when appropriately examined, divulge a wealth of concrete actions that dental offices can take to innovate their dental practices.
How This Sentiment Analysis Software Works: Steffany Mohan
This sentiment analysis software makes it possible to apply the relevant information in addressing patients’ issues without delay, and also to employ suitable performance changes centered on quality care for improved patient experience.
This sentiment analysis software first needs to be incorporated into the reputation marketing plan to get started. It’s a tool that not only facilitates submission of reviews by patients, but also possesses an inbuilt AI technology that analyzes these reviews, and reports them in a graphical, but accessible and understandable format.
The AI-assisted Word Cloud Sentiment Analysis feature helps this software to track the frequency of terms used by patients during their review of the dental visit and selects the most frequently used words. Repeatedly used words by satisfied or unhappy patients lets you measure the level of satisfaction or discontent among your patients.
How This Sentiment Analysis Software Improves Patient Satisfaction
Even though I faced no significant issues concerning patient care and experience at my dental practice, I began using this sentiment analysis software initially on an experimental basis. It offered me a platform to investigate, review, and learn from my patient’s experience data. I actively began perceiving patient preferences to focus on improving my patients’ satisfaction further. It turned out to be helpful in advancing our dental clinic’s performance, referrals as well as revenue.
This sentiment analysis software is simple to manage because it excludes the hassles of gathering reviews from patients. In fact, it simplifies the review submissions by patients which allows my patients to candidly share their views and feelings through a quick survey following their appointment.
Powered by AI technology, this sentiment analysis software has helped me to learn the exact reason for my patients’ dissatisfaction. It also enabled me to establish a patient recovery program to improve my future services. For example, when I learn that a patient is rating my services poorly due to my staff’s conduct, I organize staff training programs and guide them how to manage the patients. There are specific programs centered on sentiment analysis that help to retain unhappy patients and transform them into loyal supporters of your practice.
Dr. Steffany Mohan is the Owner of Plaza Dental Group and is a leading dentist in Des Moines, Iowa. Dr. Mohan is an expert in implant, family and cosmetic dentistry, is Invisalign certified and has gained a reputation of excellence in the dentistry community. Plaza Dental Group has built a reputation for excellence and its close doctor-patient relationships, which has made them one of the premier offices of Iowa dentists